{"product_id":"roman-professional-010301-pro-977-1g-ultra-prime","title":"Roman PRO-977 1gal Ultra Prime Pigmented Wallpaper Primer","description":"\u003cstyle\u003e#html-body [data-pb-style=MGHN06N]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}\u003c\/style\u003e\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" data-background-lazy-load=\"true\" data-element=\"inner\" data-pb-style=\"MGHN06N\"\u003e\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003ePRO-977 Ultra Prime Pigmented Wallcovering Primer is a professional-grade acrylic primer designed to make wallpaper installation easier and more reliable. Whether you're working with new drywall or previously painted walls, this primer creates a smooth, matte-finish surface that improves slip for precise pattern matching and promotes clean removal when it's time to redecorate. Its high-hiding formula helps mask imperfections and prepares the wall for optimal adhesion, reducing the risk of lifting during double-cutting applications. PRO-977 is engineered for convenience, offering low odor, no splatter, and easy water cleanup—ideal for both residential and commercial settings. With zero VOCs as calculated per EPA Method 24, it supports healthier indoor air quality and meets strict environmental standards. Application is simple using a brush, roller, or spray system, and the primer dries in as little as 3 hours under normal conditions. For best results, allow 12 hours of drying time before hanging wallcoverings. This primer is a smart choice for professionals and DIYers alike who want a dependable, easy-to-use solution that enhances the longevity and removability of wallpaper. Whether you're preparing a feature wall or an entire room, PRO-977 delivers consistent performance and peace of mind.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCreates a smooth surface for easier wallpaper installation\u003c\/li\u003e\n\u003cli\u003ePromotes clean removal when it's time to redecorate\u003c\/li\u003e\n\u003cli\u003eHigh-hiding formula masks imperfections\u003c\/li\u003e\n\u003cli\u003eIdeal for new drywall and sound painted walls\u003c\/li\u003e\n\u003cli\u003eWithstands double-cutting without lifting\u003c\/li\u003e\n\u003cli\u003eLow odor and no splatter for cleaner application\u003c\/li\u003e\n\u003cli\u003eEasy cleanup with water and mild soap\u003c\/li\u003e\n\u003cli\u003eZero VOCs for improved indoor air quality\u003c\/li\u003e\n\u003cli\u003eDries in as little as 3 hours under normal conditions\u003c\/li\u003e\n\u003cli\u003eBest results with 12 hours of drying time\u003c\/li\u003e\n\u003cli\u003eCan be applied with brush, roller, or spray system\u003c\/li\u003e\n\u003cli\u003eSuitable for residential and commercial use\u003c\/li\u003e\n\u003cli\u003eHelps extend the life and look of wallcoverings\u003c\/li\u003e\n\u003cli\u003eReliable performance for professionals and DIYers\u003c\/li\u003e\n\u003cli\u003eSupports pattern matching and adhesion consistency\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"Roman","offers":[{"title":"Default Title","offer_id":43087410200647,"sku":"1989","price":58.11,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0696\/8508\/4231\/files\/017104103018.jpg?v=1786722386","url":"https:\/\/www.tools4painting.com\/products\/roman-professional-010301-pro-977-1g-ultra-prime","provider":"Tools4Painting","version":"1.0","type":"link"}